Considering how M&M’s consistently have about forty different varieties in their rotation at any given time, it’s odd how Twix has never managed to consistently keep supporting flavors around.
PB Twix is around in limited distribution, but that doesn’t really count. They have become the weirdo brother of Caramel that makes random appearances once in a while. The only one you see on store shelves on a regular basis is Caramel Twix.
This is a shame, since when Twix was fully represented by four flavors in the early nineties, Twix was a force to be reckoned with. Chocolate Fudge Twix was mediocre, Cookies ‘n’ Cream was awesome, and the other “standard” two were as good as always.
Then, Chocolate Fudge and Cookies ‘n’ Cream died unceremonious deaths. And Peanut Butter Twix was forced into retirement, brought out of retirement, put back, and its sad cycle continued.
Given Twix’s sordid history, I was excited about Gingerbread Twix. After my recent, “meh” experience with Gingerbread M&M’s, my hopes weren’t super high, but I still held out hope.
As you can see, they didn’t go especially wild with the packaging. No red and green, gold, or any of the super Christmas-y color palette. Instead they went with the bold artistic vision of “it’s like our normal brown packaging, except more brown!” At least they threw a couple gingerbread men on there.
I like the “Gingerbread” font – something about it reads slightly Wonka-ish. The individual wrappers are more of a brownish-bronze than the outside packaging is, and this looks a little better. But in the end, it’s still a shiny brown wrapper… yay?
Upon first bite, there’s not much there – similar to the Gingerbread M&M’s. Then, eventually you get a wave of gingerbread. And that wave of gingerbread flavor is… not very good.
My biggest complaint with these gingerbread-flavored candies is that the gingerbread flavor has an offensively artificial taste. With a flavor like this that can easily go wrong, the added flaw of fakeness amplifies the overall strange flavor.
All of this adds up to a very mediocre Twix.
Christmas is almost here, so I don’t think I’ll be seeing any more new gingerbread candy on the shelves for a while. If I did see one, I would think to myself, “I have not had good luck at all with that flavor this year, I shouldn’t buy this.” Then I will buy it, because I am an idiot.